SUBARU OF AMERICA REPORTS AUGUST SALES UP 11.8 PERCENT

• 25 consecutive months of yearly month-over-month growth
• Best-ever August for Solterra

Subaru of America, Inc. (SOA) has reported 63,053 vehicle sales for August 2024, an increase of 11.8 percent compared with August 2023 (56,407). SOA also reported year-to-date sales of 437,198 a 6.4 percent increase compared with the same period in 2023.

Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: “August marked our 25th consecutive month of growth thanks to Subaru retailers nationwide. Their dedication to being a trusted partner in the vehicle journey remains an important part of keeping our customers satisfied, whether it is for someone purchasing their first Subaru or returning for their next.”

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In August, Crosstrek achieved its best sales month of all time with 20,396 vehicles sold (surpassing the record of 16,092 set in September 2022), a 47 percent increase compared to August 2023. Outback was the second-highest selling carline in August with 16,435 vehicles sold. Forester had strong demand with 13,456 vehicles sold, but was down year over year as production ramps up to full capacity, and Solterra continued to see sales growth, achieving its best August ever, up 55 percent over the previous year.

Troy Poston, Senior Vice President of Sales, Subaru of America, Inc.: “This summer season continued to see success with our strong lineup connecting with all types of customers looking for safe and reliable vehicles. Crosstrek, in particular, achieved its best sales month ever, becoming the right match for a steadily growing number of Subaru owners.”