By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
The Auto Magazine
  • Home
  • Auto Shows
    Auto ShowsShow More
    Maserati enthrals at FuoriConcorso with GT2 Stradale and MCXtrema
    May 14, 2025
    Leapmotor presents its range at Automobile Barcelona, Spain
    May 14, 2025
    Alfa Romeo sporting glory dominates “Fuori Concorso”
    May 13, 2025
    Market Art Fair Stockholm and BMW Sweden present Gregor Hildebrandt as artist for BMW Art Commission 2025
    May 13, 2025
    Driving Trade Forward: AfCFTA, AGOA,BRICS and the Tariffs – All On The Menu At Automechanika CEO Breakfast
    May 9, 2025
  • Bikes
    BikesShow More
    Desmo450 MX: Production of the first Ducati Motocross bike begins
    May 28, 2025
    25YM Honda NC750X
    May 13, 2025
    BMW Motorrad presents the new BMW R 1300 RS
    May 2, 2025
    BMW Motorrad presents the new BMW R 1300 RT
    April 30, 2025
    Honda NC750X Named Winner in 2025 Red Dot Design Award
    April 10, 2025
  • News
    NewsShow More
    Lotus Technology Releases 2024 ESG Report
    May 28, 2025
    Top marks for a Volkswagen model once again: new Tayron achieves 5 stars inEuro NCAP
    May 28, 2025
    Construction Begins on Toyota New Tokyo Head Office in Shinagawa to Open in FY2030
    May 28, 2025
    Volvo Cars announces redundancies as part of cost and cash action plan
    May 28, 2025
    Hyundai Motor Group Opens ZER01NE Fund III
    May 28, 2025
  • Concepts
    ConceptsShow More
    FIAT unveils the manifesto Grande Panda 4×4
    May 20, 2025
    Renault 4 Savane 4×4 Concept makes its global debut at Roland-Garros 2025
    May 16, 2025
    Hyundai Motor and Plus Unveil Concept for Autonomous Hydrogen Freight Ecosystem at ACT Expo 202
    May 2, 2025
    Hyundai Motor Unveils the new IONIQ 6 and IONIQ 6 N Line
    April 5, 2025
    Kia and LG Electronics Partner to Showcase New PBV Concepts for Work and Play
    April 4, 2025
  • Interviews
    InterviewsShow More
    Kosmas “Dudie” Mamaloukos – The Formidable Racing Talent
    May 15, 2025
    Hi-Range Safari City
    Hi-Range Safari City – The Premier outfitter for 4×4 customization
    May 15, 2025
    BEHIND THE SCENES: ARCHIE RUTHERFORD ON WHAT IT TAKES TO BRING THE W2RC TO SOUTH AFRICA
    May 9, 2025
    Europe and China’s automotive future in a shifting global order
    May 5, 2025
    Sourcing Guide Right-Hand Drive American SUVs and Pickup Trucks in Africa
    April 29, 2025
  • EVs
    EVsShow More
    All-New Nissan MICRA EV debuts ahead of European launch
    May 28, 2025
    BMW Group and Solid Power are testing all-solid-state battery cells in a BMW i7
    May 20, 2025
    Toyota Debuts Stylish, Powerful 2026 C-HR Battery Electric Vehicle
    May 18, 2025
    A Ford Capri Fit for ‘The King’
    May 17, 2025
    World premiere of the Toyota bZ4X Touring
    May 16, 2025
  • Motosport
    MotosportShow More
    Lærke Rønn, Alexia Danielsson, Rasmus Vendelbo, Porsche Sprint Challenge Scandinavia, 2025, Porsche AG
    The schoolgirl who’s just won her debut GT race
    May 28, 2025
    Porsche with new qualifying record and ongoing points streak ahead of China
    May 28, 2025
    Nissan Formula E Team looking to reinforce championship lead in Shanghai
    May 28, 2025
    Opel Mokka GSE Rally: A New Star in Electric Rallying
    May 28, 2025
    Mercedes-AMG aims for third overall victory in the 24-hour race at the Nürburgring
    May 28, 2025
  • Trucks & Buses
    Trucks & BusesShow More
    From left to right: Jens Böther, Regional Council; Nikolas Wenzel, Managing Director of MOIN; Claudia Kalisch, Mayor of Lüneburg; Alex Meier, Depot Manager; Nils Richert, Daimler Buses
    Daimler Buses builds a completely new electric bus depot for a customer for the first time
    May 28, 2025
    600 km range and superfast charging – meet Volvo’s new electric truck
    May 20, 2025
    Vandijck Transport tests the eActros 600 on a long-haul route of over 1,500 kilometers
    Vandijck Transport tests the eActros 600 
    May 18, 2025
    Raghavendra Vaidya appointed as new Chief Information Officer of Daimler Truck
    May 15, 2025
    Daimler Truck: Strong first quarter in uncertain times
    May 14, 2025
  • Reviews
    ReviewsShow More
    GR Supra pushes performance limits with A90 Final Edition and Lightweight EVO
    May 28, 2025
    The new BMW M2 CS
    May 28, 2025
    Defender upgraded: The unstoppable 4×4 is now even more distinctive 
    May 28, 2025
    From vision to Veyron: the evolution of a Bugatti icon
    May 17, 2025
    The new Mercedes-Maybach SL Monogram Series
    May 13, 2025
  • Tech
    TechShow More
    Artificial intelligence: Audi boosts production efficiency
    May 28, 2025
    Greater efficiency and productivity with artificial intelligence – generative AI in BMW Group Purchasing
    May 19, 2025
    Aston Martin debuts Apple CarPlay Ultra for iPhone users
    May 16, 2025
    Mercedes-Benz customers in Germany can now purchase and pay for e-Vignettes directly from their vehicle
    May 15, 2025
    Hyundai Motor Group Delivers Enhanced In-Car Experience Through Equinix Data Centers Globally
    May 8, 2025
Hot News
Lotus Technology Releases 2024 ESG Report
Desmo450 MX: Production of the first Ducati Motocross bike begins
Top marks for a Volkswagen model once again: new Tayron achieves 5 stars inEuro NCAP
The schoolgirl who’s just won her debut GT race
Construction Begins on Toyota New Tokyo Head Office in Shinagawa to Open in FY2030
Latest News

Chery puts Tiggo 9 CSH flagship to the test in extreme safety demonstrations

Motosport

Historic victory for Audi at the Dakar Rally

Latest News

Kia announces 2023 first quarter business results

Auto ShowsReviews

Purism meets e-performance: the new Porsche Vision 357 Speedster

Font ResizerAa
The Auto MagazineThe Auto Magazine
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • Interviews
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Search
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • Interviews
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Follow US
Crafted by Intellegere Media. © 2024 The Auto Magazine. All rights reserved.
Latest News

Toyota Motor North America Reports 2024 U.S. Sales Results

Itumeleng Garebatshabe
Last updated: January 3, 2025 19:34
By Itumeleng Garebatshabe
267 Views
5 Min Read
Share
5 Min Read
SHARE
  • Year-end electrified Toyota and Lexus sales surpasses one million units and surges 53 percent; electrified units make up more than 43 percent of total sales volume
  • 30 electrified vehicle options available, the most among any automaker with more in showrooms throughout 2025
  • Lexus records its best-ever full-year sales result in its 35-year history
  • Toyota brand projected to be the number one retail for the 13th consecutive year

Toyota Motor North America (TMNA) today reported year-end 2024 U.S.  sales of 2,332,623 vehicles, an increase of 3.7 percent on a volume basis and an increase of 3.1 percent on a daily selling rate (DSR) basis compared to 2023.

The company reported fourth quarter 2024 U.S. sales of 603,104 vehicles, a decrease of 2.7 percent on a volume basis and a decrease of 5.2 percent on a DSR basis compared to the fourth quarter of 2023. December 2024 U.S. sales totaled 209,953 vehicles, a decrease of 7.1 percent on a volume basis and a decrease of 3.4 percent on a DSR basis compared to December 2023.

- Advertisement -
Ad image

“Our multi-pathway powertrain approach continues to attract customers, meeting their lifestyles and budgets,” said Jack Hollis, executive vice president and chief operating officer, TMNA. “Our teams are working with suppliers and dealers to prepare for a busy 2025 as we introduce approximately 24 all-new, refreshed or special edition Toyota and Lexus vehicles, and start battery production at our new $13.9 billion North Carolina facility to meet future demands of our customers.”

Highlights (volume basis)

TMNA:

  • 2024 electrified vehicle sales of 1,006,461 – an all-time best ever – up 53.1 percent; represents 43.1 percent of total sales volume
  • 30 total electrified vehicles currently available in dealerships between both the Toyota and Lexus brands, the most among any automaker
  • Projected to be the number one seller of passenger vehicles for the 13th consecutive year, and 16 of the last 17 years
  • Since 2020, TMNA has announced new investments of nearly $21 billion into its U.S. manufacturing operations to support electrification efforts to meet customer demand
  • Continued successful rollout of digital retail platforms, Smartpath for Toyota and Monogram for Lexus, as well as ramp up of Smartpath and Monogram Service
  • Lowest incentives among full-line manufacturers

Toyota Division:

  • 2024 electrified vehicle sales of 883,426 – an all-time best ever – up 56.1 percent; represents 44.5 percent of total sales volume
  • Projected to be the number one retail brand for the 13th consecutive year
  • Projected to be the number one retail brand for passenger cars for the 13th consecutive year
  • Six Toyota brand vehicles starting under $30,000
  • More than $1 billion in accessory sales, a best-ever
  • Camry number one passenger car in America for the 23rd consecutive year
  • Tacoma number one small pickup in America for the 20th consecutive year
  • RAV4 best-selling SUV in the U.S. for the 8th consecutive year
  • Year-end sales:
    • Total electrified up 56.1 percent
    • Total cars up 4.2 percent
    • Corolla HEV up 4.6 percent
    • Camry up 6.6 percent
    • Prius up 17.5 percent
    • Total SUVs up 3.6 percent
    • bZ4X up 99.1 percent
    • Total RAV4 up 9.3 percent
      • RAV4 HEV up 29.3 percent
      • RAV4 PHEV up 19.3 percent
    • Corolla Cross up 30.8 percent
      • Corolla Cross HEV up 128.6 percent
    • Grand Highlander up 49.3 percent
    • Sequoia up 17.6 percent
    • Sienna up 12.8 percent
    • Tundra up 27.4 percent
      • Tundra HEV up 22.1 percent
    • Toyota Certified Used Vehicle program remains the top-seller of certified used vehicles for the 16th consecutive year, and sold its 8 millionth vehicle since launching in 1996. Also launched Silver Certification to attract new customers

Lexus Division:

  • Division records its best-ever full-year sales result in its 35-year history
  • 2024 electrified vehicle sales of 123,035 – an all-time best ever – up 34.4 percent; represents 35.6 percent of total sales volume
  • RX projected to be the top-selling mid-luxury SUV for the 26th consecutive year
  • Year-end sales:
    • Total electrified up 34.4 percent
    • Total LUVs up 10.0 percent
    • RC up 5.8 percent
    • Total ES up 10.3 percent
      • ES HEV 45.8 percent
    • RZ up 80.0 percent
    • NX HEV up 26.6 percent
      • NX PHEV up 19.7 percent
    • Total RX up 4.0 percent
      • RX HEV up 30.1 percent
      • RX PHEV up 547.6 percent
    • Total TX up 249.2 percent
      • TX HEV up 316.6 percent
TAGGED:2024 U.S.  salesTMNAToyota Motor North Americavehicle sales

Sign Up For Daily Newsletter

Stay Updated! Get the latest breaking news delivered straight to your inbox.

By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Whatsapp Whatsapp LinkedIn VKontakte Telegram Email Copy Link Print
Share
ByItumeleng Garebatshabe
Editor
Follow:
Itumeleng is the Managing Editor of The Auto Magazine. He is a tech and car enthusiast

Follow US

FacebookLike
XFollow
InstagramFollow
YoutubeSubscribe
TiktokFollow
TelegramFollow
Google NewsFollow
LinkedInFollow
- Advertisement -
Ad imageAd image

You Might Also Like

Latest News

GWM Achieves Record Overseas Sales

By Itumeleng Garebatshabe
July 3, 2024
Latest News

Stellantis Reports Strong Q1 2024 Growth in the European Total and Electrified Markets

By Itumeleng Garebatshabe
April 9, 2024
Latest News

GWM Sells Over 100,000 Vehicles in April, Up 5.55% Year-on-Year

By Itumeleng Garebatshabe
May 8, 2025
Latest News

Mercedes-Benz Group delivers solid Q1 results in a dynamic market environment

By Itumeleng Garebatshabe
April 30, 2025
Latest News

Mitsubishi Motors Posts Record Sales in the Philippines in FY2023

By Itumeleng Garebatshabe
April 24, 2024
Latest News

Jetour speeds ahead with record-breaking global sales and 80.3% growth in 2024

By Itumeleng Garebatshabe
January 21, 2025

The Auto Magazine

  • Advertise
  • About Us
  • Contact
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
  • Bikes
  • Electric Vehicles
  • Trucks & Buses
  • Auto Shows
  • Latest News
  • Motosport

Made by Intellegere Media. All rights reserved. 2023

Don't not sell my personal information
Join Us!
Subscribe to our newsletter and never miss our latest news, podcasts etc.

Zero spam, Unsubscribe at any time.
adbanner