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Latest News

Maybach presents its first Haute Parfumerie collection

Itumeleng Garebatshabe
Last updated: September 9, 2024 19:27
By Itumeleng Garebatshabe
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  • The Haute Parfumerie collection comprises six different refined and extraordinary fragrances, created by the renowned Maître Parfumeur Anne Flipo in her atelier in Grasse in the south of France
  • The fragrances were developed in line with the core values and DNA of Maybach: Elegance, exclusivity and craftsmanship
  • Great importance was attached to sustainable production and processing for the ingredients, flacons and packaging

Sleek lines, unconventional, progressive equipment and customised luxury experiences – Mercedes-Maybach is a synonym for timeless yet forward-looking automobiles. The brand represents a lifestyle that combines beauty and excellence and turns life into an extraordinary journey. Now it invites to discover that lifestyle in the form of high-quality perfumes. The six exclusive unisex fragrances, developed in co-operation with INCC Parfums, combine the brand values of elegance, exclusivity and passion. The renowned Maître Parfumeur Anne Flipo is responsible.

Contents
RADIANT GREENSNOW WHITE LEATHERFASCINATING OUDVIBRANT TUBEROSEUNEXPECTED ORRISCHARISMATIC ROSE

In addition to the pursuit of exceptional beauty and intensive research into the highest quality ingredients, each fragrance also harbours a vision: The creation of a collection that reflects the same perfection as the Mercedes-Maybach vehicles.

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The flacon also pays homage to Maybach’s brand DNA. Its sides are finished with polished aluminium, on which the Maybach logo and the name of the fragrance are engraved – this finish is reminiscent of the chrome elements in Mercedes-Maybach vehicles. The Maybach Pattern adorns the glass on the front and back. The flacon also comes with an elegant wooden base in which it can be placed. High-quality packaging in ivory colour rounds off the sensory experience of the fragrance. The materials for the flacon, the wooden base and the case come from sustainable production.

These six fragrances are part of Maybach’s new fragrance collection:

RADIANT GREEN

RADIANT GREEN is an ode to the plant splendour of spring and is inspired by plants wet with morning dew. The dynamic fragrance combines delicate notes of neroli essential oil, a hint of fig and the legendary Savon de Marseille soap as a fresh finish. A unique combination designed to inspire and energise. In addition to its natural character, the perfume has a cool note reminiscent of shiny chrome. Neroli oil is extracted from the fresh blossoms of the bitter orange. Direct control over the production and extraction tools ensures that only the best, freshest flowers are processed here.

SNOW WHITE LEATHER

White suede plays the leading role in this lively fragrance. The top note opens with a luxurious, musky scent and soon gives way to velvety Saffiano™ leather, accompanied by unexpected rum notes that are rounded off by the calming character of patchouli. The result is a fragrance that strikes the perfect balance between strength and delicacy.

FASCINATING OUD

Oud, also known as eaglewood, is a luxurious and intensely fragrant wood. On an olfactory level, it embodies the elegant strength that emanates from every Mercedes-Maybach vehicle. FASCINATING OUD breathes new life into this traditional ingredient: The perfume sets the heavy oriental woody notes in a surprising contrast to the graceful, delicate mimosa blossom and sweet accents of plum. The result is a unique, multi-faceted composition.

VIBRANT TUBEROSE

Tuberose is considered one of the most complex and demanding ingredients in perfume production. This perfume interprets the beguiling scent of tuberose in a completely new way. To balance their natural sweetness, they are accompanied by salty hazelnut notes and a hint of fresh moss grass, called vetiver. Anne Flipo interprets tuberose as a masculine flower that nevertheless retains its sensual strength and warmth. The absolute used is grown in India and is subject to strict selection criteria.

UNEXPECTED ORRIS

The fragrance is a declaration of love to the most luxurious flower in the world of perfume. Here, the graceful nuances of the iris flower merge with the intense notes of lavandin, a hybrid lavender, and a hint of fresh mint. UNEXPECTED ORRIS celebrates one of the most exclusive materials in the world. The orris root used (the root of the iris) is obtained by upcycling used rhizomes – a unique process that is not only sustainable but also enables new olfactory interpretations.

CHARISMATIC ROSE

This fragrance is a modern interpretation of the timeless rose. It unfolds an interplay of feminine sweetness and soft cocoa notes. The base is formed by strong oak wood. This surprising duality, framed by the elegance of wood, makes CHARISMATIC ROSE the ideal fragrance for discerning, energetic people with a fine sense. The rose absolute sourced by LMR Naturals from Turkey comes exclusively from flower farms with “For Life” certification. This guarantees the highest quality and responsible cultivation methods.

The fragrances are available in the maybach-luxury.com online shop, in the Maybach boutiques and in the parfums.mercedes-benz.com online shop.

TAGGED:Haute ParfumerieINCC ParfumsMaître Parfumeur Anne FlipoMercedes-Maybach

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Itumeleng is the Managing Editor of The Auto Magazine. He is a tech and car enthusiast

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