By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
The Auto Magazine
  • Home
  • Auto Shows
    Auto ShowsShow More
    IAA MOBILITY 2025 Announces Powerful Lineup of Partners and Sponsors
    June 26, 2025
    BMW and Alvaro Barrington celebrate hydrogen mobility at Art Basel in Basel 2025
    June 18, 2025
    MHB DEALER EXPO 2025 – A Premier Automotive Networking Experience
    June 17, 2025
    Entries Open for The Cape 1000 – South Africa’s Most Beautiful Drive Returns for 2026
    June 10, 2025
    Ulterio Motiv Toyota Land Cruiser 6×6 and 6×4 to invade Land Cruiser Festival
    June 3, 2025
  • Bikes
    BikesShow More
    Desmo450 MX: Production of the first Ducati Motocross bike begins
    May 28, 2025
    25YM Honda NC750X
    May 13, 2025
    BMW Motorrad presents the new BMW R 1300 RS
    May 2, 2025
    BMW Motorrad presents the new BMW R 1300 RT
    April 30, 2025
    Honda NC750X Named Winner in 2025 Red Dot Design Award
    April 10, 2025
  • News
    NewsShow More
    Bugatti Veyron: the legacy behind a legendary name
    June 26, 2025
    Kia President and CEO Ho Sung Song honored at 2025 Autocar Awards
    June 26, 2025
    BMW Group relies on local partners at the Plant Irlbach-Strasskirchen
    June 26, 2025
    François Leboine named ‘Design Hero’ in 2025 Autocar Awards
    June 26, 2025
    Antonio Filosa Announces New Stellantis Leadership Team on First Day as CEO
    June 26, 2025
  • Concepts
    ConceptsShow More
    Mercedes-AMG presents the CONCEPT AMG GT XX
    June 25, 2025
    TOYOTA GAZOO Racing unveils liquid hydrogen-fueled “GR LH2 Racing Concept” at Le Mans
    June 11, 2025
    FIAT unveils the manifesto Grande Panda 4×4
    May 20, 2025
    Renault 4 Savane 4×4 Concept makes its global debut at Roland-Garros 2025
    May 16, 2025
    Hyundai Motor and Plus Unveil Concept for Autonomous Hydrogen Freight Ecosystem at ACT Expo 202
    May 2, 2025
  • Interviews
    InterviewsShow More
    24-hour race at Le Mans, the Nürburgring and Spa – triple marathon for Mercedes-AMG Motorsport
    June 10, 2025
    Kosmas “Dudie” Mamaloukos – The Formidable Racing Talent
    May 15, 2025
    Hi-Range Safari City
    Hi-Range Safari City – The Premier outfitter for 4×4 customization
    May 15, 2025
    BEHIND THE SCENES: ARCHIE RUTHERFORD ON WHAT IT TAKES TO BRING THE W2RC TO SOUTH AFRICA
    May 9, 2025
    Europe and China’s automotive future in a shifting global order
    May 5, 2025
  • EVs
    EVsShow More
    Polestar 4 wins the 2025 Mille Miglia Green
    June 27, 2025
    IONIQ 5 N Earns Coveted ‘Five-Star Car’ Accolade at 2025 Autocar Awards
    June 26, 2025
    Polestar 3 OTA update introduces new Abbey Road Studios Mode exclusively for Bowers & Wilkins audio system
    June 18, 2025
    No Compromise Ford Ranger PHEV Brings Electric Power to Europe’s Best-Selling Pickup
    June 18, 2025
    Scania launches MCS rapid charging solution at EVS38
    June 18, 2025
  • Motosport
    MotosportShow More
    Maserati MCXtrema revives MC12 legend at CrowdStrike 24 Hours of Spa
    June 26, 2025
    Audi R8 LMS clinches first titles of the 2025 season
    June 26, 2025
    Eleven Porsche tackle the world’s largest GT3 event in Spa
    June 26, 2025
    Successful 24h Nürburgring for the VW Golf GTI
    June 26, 2025
    TGRSA KICKS OFF 2025 OFF-CIRCUIT SEASON WITH DOUBLE HEADER IN SARRC AND NRC
    June 26, 2025
  • Trucks & Buses
    Trucks & BusesShow More
    Tata Motors strengthens presence in Qatar with the launch of all-new LPO 1622 bus
    June 26, 2025
    Scania launches MCS rapid charging solution at EVS38
    June 18, 2025
    Daimler Truck and Volvo Group launch Coretura
    June 17, 2025
    Volvo Trucks launches upgraded Volvo Dynamic Steering system to increase road safety
    June 17, 2025
    MAN starts series production of electric trucks
    June 17, 2025
  • Reviews
    ReviewsShow More
    Introducing the Land Cruiser Hybrid 48V: a new powertrain for Toyota’s legendary SUV
    June 23, 2025
    THE NEW HAVAL H6 SUV IS HERE, AND IT’S BUILT FOR BIG MOMENTS!
    June 18, 2025
    THE NEW PEUGEOT E-208 GTi MORE PLEASURE. MORE GTi THAN EVER!
    June 17, 2025
    New BMW XM options: maximum exclusivity and breathtaking performance.
    June 12, 2025
    The Audi Q5 e-hybrid: all-rounder with great electric range
    June 11, 2025
  • Tech
    TechShow More
    Gaming fun on the go: Audi integrates AirConsole
    June 26, 2025
    New Kia App provides European drivers with a unified digital experience
    June 17, 2025
    Abbey Road Studios Mode makes global debut in Volvo EX90
    June 17, 2025
    Audi develops the picking process of the future
    June 2, 2025
    Volvo EX90 LiDAR and smartphone cameras: What you need to know
    June 2, 2025
Hot News
Polestar 4 wins the 2025 Mille Miglia Green
Bugatti Veyron: the legacy behind a legendary name
Tata Motors strengthens presence in Qatar with the launch of all-new LPO 1622 bus
Kia President and CEO Ho Sung Song honored at 2025 Autocar Awards
Gaming fun on the go: Audi integrates AirConsole
Latest News

New High Performance Hybrid Bentley Continental GT, GTC and Flying Spur

Motosport

MAIDEN STAGE WIN FOR MORAES/MONLEON, AS TGR CONTINUES DAKAR CAMPAIGN

Latest News

Polestar targets profitability in 2025

Motosport

TOYOTA GAZOO Racing strives for South American success

Font ResizerAa
The Auto MagazineThe Auto Magazine
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • Interviews
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Search
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • Interviews
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Follow US
Crafted by Intellegere Media. © 2024 The Auto Magazine. All rights reserved.
Latest News

Kia Europe appoints Pierre-Martin Bos as Director PBV

Itumeleng Garebatshabe
Last updated: July 10, 2023 12:08
By Itumeleng Garebatshabe
1k Views
4 Min Read
Share
4 Min Read
SHARE

Kia Europe has appointed Pierre-Martin Bos as its Director PBV. He will be working in the newly created position at Kia Europe from the regional headquarters in Frankfurt. As Senior Executive, Bos takes over the management of the dedicated team who have been laying the groundwork for the region since 2021.

To support the continued development of the B2B business for Kia, his main task is to lead the preparation of the European market for the availability of Purpose Built Vehicles (PBV). This highly innovative segment involves series-produced vehicles that can be optimised for a specific purpose. Kia plans to launch a mid-size dedicated PBV model in 2025 at a dedicated PBV production facility in Hwaseong. These fully networked, battery powered PBVs offer an interesting prospect, particularly in the light commercial vehicle and passenger transport sectors. Kia is entering the LCV market in Europe as a newcomer. Bos will help prepare for market readiness over the coming years and establish a sustainable network for a new type of ecosystem.

- Advertisement -
Ad image

Bos brings more than twenty years of automotive industry expertise and experience, having successfully held several international positions with Stellantis and its predecessor brands since 1999. In his final post as Head of LCV & B2B, he managed activities for all Stellantis brands in the segment across the Middle East and Africa.

Bos said on his new role as Director PBV: “It is an honour, and I am thrilled to prepare the European market in this game-changing segment. Kia has already shown with electric vehicles how they can take the lead in a short time with superior technology. I am impressed by how the brand is engaging its customers every step of the way and achieving the highest levels of satisfaction on its journey to becoming a provider of sustainable mobility solutions. This is the driving force for me to prepare the market for PBV in Europe by building up a strong network of partners.”

Won-Jeong Jeong, President at Kia Europe, commented: “Kia is committed to innovating as a sustainable mobility solutions provider. With our unique PBV approach, we are offering the B2B market a whole new way to make use of sustainable and fully connected mobility. With Pierre-Martin Bos, we have found an experienced executive with a deep understanding of our customers. He will do important pioneering work that will help us to position Kia Europe even more broadly for the future.”

Bos studied Mechanical Engineering at I.S.A.T. and graduated in 1998 with a Masters in Engine Development at I.F.P. School in Paris, France. He then pursued an international management career with Fiat, Fiat Chrysler and Stellantis in Europe, the Middle East and Africa. As Managing Director of Fiat Professional, he shaped the LCV business in numerous European markets. Most recently, as Head of LCV & B2B at Stellantis, he helped establish a leading market position for the group in the Middle East and Africa region. Bos will take up his role at Kia Europe on 10 July, 2023.

TAGGED:Kia EuropePierre-Martin Bos

Sign Up For Daily Newsletter

Stay Updated! Get the latest breaking news delivered straight to your inbox.

By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Whatsapp Whatsapp LinkedIn VKontakte Telegram Email Copy Link Print
Share
ByItumeleng Garebatshabe
Editor
Follow:
Itumeleng is the Managing Editor of The Auto Magazine. He is a tech and car enthusiast

Follow US

FacebookLike
XFollow
InstagramFollow
YoutubeSubscribe
TiktokFollow
TelegramFollow
Google NewsFollow
LinkedInFollow
- Advertisement -
Ad imageAd image

You Might Also Like

Technology

New Kia App provides European drivers with a unified digital experience

By Itumeleng Garebatshabe
June 17, 2025

The Auto Magazine

  • Advertise
  • About Us
  • Contact
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
  • Bikes
  • Electric Vehicles
  • Trucks & Buses
  • Auto Shows
  • Latest News
  • Motosport

Made by Intellegere Media. All rights reserved. 2023

Don't not sell my personal information
Join Us!
Subscribe to our newsletter and never miss our latest news, podcasts etc.

Zero spam, Unsubscribe at any time.
adbanner