By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
The Auto Magazine
  • Home
  • Auto Shows
    Auto ShowsShow More
    Audi continues to push ahead with its largest product initiative in China
    November 21, 2025
    Special “Youngtimer” exhibition at the Mercedes-Benz Museum
    November 19, 2025
    MAN eTGL celebrates world premiere at Solutrans 2025
    November 18, 2025
    RAM previews Rampage in Europe on the Fieracavalli stage
    November 10, 2025
    Automechanika Johannesburg Catalyses Industry Transformation
    November 3, 2025
  • Bikes
    BikesShow More
    BMW Motorrad presents the BMW F 450 GS
    November 5, 2025
    Bridgestone Launches RACING BATTLAX V03 Slick Motorcycle Tyre
    October 23, 2025
    BMW Motorrad presents the new BMW CE 04
    July 3, 2025
    Desmo450 MX: Production of the first Ducati Motocross bike begins
    May 28, 2025
    25YM Honda NC750X
    May 13, 2025
  • News
    NewsShow More
    Kia Marks 80-Year Journey with Ceremony and Exhibition
    December 5, 2025
    Volvo Cars reports November sales
    December 5, 2025
    Hyundai Motor Group and Air Liquide Advance Global Partnership
    December 5, 2025
    Leapmotor’s New Record delivery in November in China
    December 3, 2025
    SUBARU OF AMERICA REPORTS NOVEMBER 2025 SALES
    December 3, 2025
  • Concepts
    ConceptsShow More
    Lexus World Premieres Lexus LFA Concept BEV Sports Car
    December 5, 2025
    Toyota Unveils Camry GT-S Concept at 2025 SEMA Show
    October 29, 2025
    Audi Concept C: previewing a thrilling all-electric sports car
    October 21, 2025
    Mercedes-Benz Vision Iconic: A masterpiece for a new iconic era
    October 21, 2025
    Opel Teases Stunning New Concept Car for IAA Mobility 2025
    August 14, 2025
  • Interviews
    InterviewsShow More
    Kevin Giek, Vice President Model Line Taycan, Media Drive Sevilla, 2024, Porsche AG
    Charging a BEV: tips from a Porsche Taycan expert
    November 6, 2025
    “Digital lighting provides added safety”
    October 29, 2025
    24-hour race at Le Mans, the Nürburgring and Spa – triple marathon for Mercedes-AMG Motorsport
    June 10, 2025
    Kosmas “Dudie” Mamaloukos – The Formidable Racing Talent
    May 15, 2025
    Hi-Range Safari City
    Hi-Range Safari City – The Premier outfitter for 4×4 customization
    May 15, 2025
  • EVs
    EVsShow More
    100,000 Renault 5 E-Tech electric vehicles built at Douai
    December 3, 2025
    Toyota expands EV charging ecosystem across Europe 
    December 2, 2025
    Leapmotor Launches Security and Safety Lab
    December 2, 2025
    Škoda Auto produces 100,000th all-electric Elroq
    December 1, 2025
    The all-new electric CLA Shooting Brake 
    November 25, 2025
  • Motosport
    MotosportShow More
    TOYOTA GAZOO Racing Unveils GR GT & GR GT3
    December 5, 2025
    Rolex 24 At Daytona 2026: Mercedes-AMG announces its line-up for endurance classic
    December 5, 2025
    BMW M Racing Academy: “Class of 2026” starts with three customer racing drivers from three continents
    December 5, 2025
    HINO WILL AGAIN BE ONLY TRUCK FROM ASIA TO CONTEST DAKAR RALLY
    December 4, 2025
    DS AUTOMOBILES KICKS OFF ITS 11th SEASON OF FORMULA E!
    December 3, 2025
  • Trucks & Buses
    Trucks & BusesShow More
    JMC CONFIRMS CARRYING PLUS TRUCK FOR INTRODUCTION IN SOUTH AFRICA
    December 4, 2025
    Daimler Truck and Torc Robotics Select Innoviz Technologies as LiDAR Partner 
    December 3, 2025
    MAN electrifies vehicle delivery
    December 1, 2025
    Scania strengthens its Executive Board
    November 26, 2025
    Isuzu to begin autonomous driving demonstration in Japan
    November 19, 2025
  • Reviews
    ReviewsShow More
    The legendary G-Class family is growing: Tough testing programs begin
    December 2, 2025
    New Carbon Fibre Styling Specification available across Continental GT, GTC and Flying Spur
    December 2, 2025
    Aston Martin Works completes restoration of one family’s dream DB5 – 50 years on   
    December 2, 2025
    Updates for five Audi model series
    November 27, 2025
    Track specialist with high-performance aerodynamics
    November 25, 2025
  • Tech
    TechShow More
    Mercedes-Benz rolls out suite of new features 
    December 5, 2025
    JLR BOOSTS FACTORY SAFETY AND OPERATIONAL EFFICIENCY WITH DRONE-BASED INSPECTION PILOT
    December 3, 2025
    Android Automotive OS in the Spotlight with P3 at CES 2026
    November 27, 2025
    Audi brings Disney+ into the vehicle
    November 27, 2025
    Polestar set to introduce Google Gemini in all Polestar models
    November 19, 2025
Hot News
TOYOTA GAZOO Racing Unveils GR GT & GR GT3
Kia Marks 80-Year Journey with Ceremony and Exhibition
Volvo Cars reports November sales
Rolex 24 At Daytona 2026: Mercedes-AMG announces its line-up for endurance classic
BMW M Racing Academy: “Class of 2026” starts with three customer racing drivers from three continents
Motosport

Alpine crowned in the French FFSA GT Championship

Latest News

Continental unveiled its new tire concept Conti CityPlus

Latest News

Hyundai Motor Group Earns Most Combined IIHS TOP SAFETY PICK+ and TOP SAFETY PICK Awards

Latest News

Mercedes-Benz receives four AutomotiveINNOVATIONS Awards

Font ResizerAa
The Auto MagazineThe Auto Magazine
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • Interviews
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Search
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • Interviews
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Follow US
Crafted by Intellegere Media. © 2024 The Auto Magazine. All rights reserved.
Latest News

Audi focuses on circular economy at sustainability conference

Itumeleng Garebatshabe
Last updated: June 7, 2023 18:48
By Itumeleng Garebatshabe
1.7k Views
8 Min Read
Share
8 Min Read
Delivery of the glass recyclate at Saint Gobain Glass.
SHARE

For the windshields in the Audi Q4 e-tron, the company with the four rings will use glass made of up to 30 percent recycled material from car windows damaged beyond repair in the future. In doing so, Audi will successfully shift the “GlassLoop” pilot project into standard production. Audi, in cooperation with its partner companies, is the first premium auto manufacturer to set up a glass cycle of this kind. Until now, car windows damaged beyond repair – mainly windshields and panoramic roofs – have been used for less demanding purposes, such as bottles or insulation, in what is known as downcycling. The pilot project was the first to demonstrate that glass could be reused at comparable quality. Audi will show just how that works from June 14 to 16 at the 2023 GREENTECH FESTIVAL in Berlin. The company has supported the sustainability conference as a founding partner since 2020.

Contents
  • Award winner: sustainability prize for glass recycling
  • Audi Environmental Foundation scholarship recipient nominated
  • Mission:Zero
  • Audi Environmental Foundation projects

Together with Reiling Glas Recycling, Saint-Gobain Glass, and Saint-Gobain Sekurit, Audi’s “GlassLoop” project is showing how material cycles can be put into serial production. The partner companies spent about a year jointly testing ways to make new windshields for the Audi Q4 e-tron out of defective car glass. Now the process is ready for standard production: first, the car windows are broken up into small pieces using an innovative recycling process. Then all non-glass elements, like glue residue, are eliminated. The partners melt down the glass granulate obtained in this way and feed it into the production process for automotive plate glass. The secondary content of the glass produced in this way is up to 30 percent. The aim is to provide enough cullet to ensure a share of recycled material over the entire production life of the Audi Q4 e-tron – based on the currently planned production figures. From September 2023, the windshields produced in this way are to be used in the production of the Audi Q4 e-tron.

- Advertisement -
Ad image

“If we process car windows that can no longer be repaired so that they are suitable for automotive production again, we need less raw material overall and avoid downcycling car windows that can no longer be repaired,” explains Philipp Eder, Project Manager for Circular Economy in the Supply Chain at Audi. Ultimately, using processed glass granulate makes it possible to reduce the need for primary materials like quartz sand.

Award winner: sustainability prize for glass recycling

The “GlassLoop” project is embedded in Audi’s Act4Impact program for the supply chain. The program’s vision is to configure the effects of Audi’s supply chain to be as gentle as possible on people and the environment. It is an imposition that pays off: As one of three awardees, Audi has been honored with the German Award for Sustainability Projects in the “Recycling Concept” category. This award is granted by the Deutsches Institut für Service-Qualität (German Institute for Service Quality), the ntv news network, and DUP UNTERNEHMER magazine, sponsored by Brigitte Zypries (retired German Minister of the Economy).

Audi wants to establish additional material cycles in the future. The company wants to increase the use of secondary material where it makes ecological and economic sense. “It is our goal to recover as many materials as possible at a high level of quality and reuse them in production,” says Chairman of the Board of Management at AUDI AG, Markus Duesmann. This saves valuable primary materials and can reduce the environmental impact of products.

New windshields for the Audi Q4 e-tron.

The goal of the circular economy is to preserve material grade and quality for as long as possible. That is critical for making the materials usable within the auto industry again and not relegating them to less demanding uses. One of Audi’s focal areas is post-consumer materials. That means, for example, materials from customer vehicles that have reached the end of their life cycle. The aim is to reduce downcycling, or the decline in the quality of the materials through the recycling process, as much as possible.

Audi will be demonstrating how it is possible to carry extremely diverse materials like steel, aluminum, and plastic in a cycle at its pavilion at the GREENTECH FESTIVAL. The festival is in its fifth year and will have more than 190 exhibitors, and around 120 speakers, and expects to bring in over 15,000 attendees. The program for Europe’s largest festival of green innovations, which will take place on the grounds of Berlin’s former Tegel airport, will include open forums, panels, keynote speeches, and boot camps. The GREENTECH FESTIVAL was founded by sustainability entrepreneur Nico Rosberg and engineers Marco Voigt and Sven Krüger.

Audi Environmental Foundation scholarship recipient nominated

Another highlight is the GREEN AWARDS, which honor dedicated individuals, institutions, companies, startups, and innovations for their ideas about greater sustainability. The award will be presented on Wednesday (6/14) and environmental activist Sharona Shnayder has been nominated in the “Youngster” category. As an Audi Environmental Foundation scholarship recipient, she encourages people around the world to rid the environment of garbage with her Tuesdays for Trash movement. 

Mission:Zero

Audi wants to achieve the net carbon neutrality1 of its production sites by 2050. To reach this objective, the company has initiated the Mission:Zero Environmental Program, through which it pools together of all its approaches to reducing its environmental impact in production and logistics. The environmental program goes beyond decarbonization and supports efficient water use, resource efficiency, and the protection and preservation of biodiversity.

Audi @ GREENTECH FESTIVAL Berlin 2022

Under the auspices of Mission:Zero, Audi will use sustainable, recyclable materials and a modular exhibition stand structure with a great deal of variability in its stand at the GREENTECH FESTIVAL.

Audi Environmental Foundation projects

At the festival, the Audi Environmental Foundation will present a range of its funding projects, including a project for remediating coastal areas in the US. The environmental initiatives Save the Bay in California and the Chesapeake Bay Foundation on the East Coast support the preservation of coastal waters as healthy and resilient ecosystems.

In Thailand, the Audi Environmental Foundation is working with the Ferry Porsche Foundation and everwave to remove trash from rivers and canals around the capital city of Bangkok with the help of a garbage collection boat. Along with the cleanups, structures for professional waste disposal are to be built.

With the URBANFILTER project, which will be presented at one of the Audi panels, the Audi Environmental Foundation and the Technical University of Berlin are developing innovative filter modules for road drainage. Tests in a laboratory at TU Berlin have shown that the filters work very effectively. In their test phase, the filters managed to trap “genuine” road grime, cigarette filters, and microplastics in the form of plastic granules of up to three millimeters in size, as well as candy wrappers, and lids from disposable coffee cups without clogging up. And that goes not only in light drizzle, but also heavy rainfall.

TAGGED:Act4ImpactAudiAudi Environmental FoundationGlassLoopGREENTECH FESTIVALQ4 e-tronReiling Glas RecyclingSaint-Gobain GlassSaint-Gobain Sekurit

Sign Up For Daily Newsletter

Stay Updated! Get the latest breaking news delivered straight to your inbox.

By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Whatsapp Whatsapp LinkedIn VKontakte Telegram Email Copy Link Print
Share
ByItumeleng Garebatshabe
Editor
Follow:
Itumeleng is the Managing Editor of The Auto Magazine. He is a tech and car enthusiast

Follow US

FacebookLike
XFollow
InstagramFollow
YoutubeSubscribe
TiktokFollow
TelegramFollow
Google NewsFollow
LinkedInFollow
- Advertisement -
Ad imageAd image

You Might Also Like

Motosport

Audi F1 Project strengthened by investment from QIA

By Itumeleng Garebatshabe
December 3, 2024
A rare sight: all models of the Audi C series united in one picture – from the classic C1 to the new C9. Maintained with care and proudly presented by their owners. Back row (left to right): Stephan Schwantner (Audi C6), Rene Marc Heinze (Audi C1), Steffen Möhring (Audi C8), Jens Kühlmeyer (Audi C7). Front row (left to right): Maximilian Biber (Audi C5), Gary Telaak (Audi C2), the new Audi A6 Avant (Audi C9), Horst Gössinger (Audi C4), Bernhard Schmidt (Audi C3).
Latest News

Nine generations of success: the new Audi A6 meets its elders

By Itumeleng Garebatshabe
May 19, 2025
Latest News

Audi secures strategic and cost-efficient supply of recycled raw materials

By Itumeleng Garebatshabe
April 5, 2025
Electric Vehicles

Audi launches product initiative in China with introduction of PPE and PPC models

By Itumeleng Garebatshabe
August 12, 2025
Reviews

Audi Hungaria sets new standards in the production of electric motors for the PPE

By Itumeleng Garebatshabe
March 19, 2024
Latest News

Audi Environmental Foundation partners to combat plastic garbage in Thailand’s rivers

By Itumeleng Garebatshabe
September 15, 2023

The Auto Magazine

  • Advertise
  • About Us
  • Contact
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
  • Bikes
  • Electric Vehicles
  • Trucks & Buses
  • Auto Shows
  • Latest News
  • Motosport

Made by Intellegere Media. All rights reserved. 2023

Don't not sell my personal information
Join Us!
Subscribe to our newsletter and never miss our latest news, podcasts etc.

Zero spam, Unsubscribe at any time.
adbanner