By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
The Auto Magazine
  • Home
  • Auto Shows
    Auto ShowsShow More
    Toyota Expands Commitment to Hydrogen Society with Fleet, Infrastructure and Next-Gen System Debut
    April 30, 2025
    Ford is Ready to Tackle the Simola Hillclimb with Over 6 000 Horsepower
    April 30, 2025
    LDV (Maxus as Known in China) Makes a Bold Statement at Shanghai Motor Show
    April 30, 2025
    Upcoming OMODA C3 redefines the crossover with cyber-mecha aesthetics
    April 29, 2025
    Hyundai Motor Unveils the New XCIENT Heavy-Duty Fuel Cell Truck at ACT Expo 2025
    April 29, 2025
  • Bikes
    BikesShow More
    BMW Motorrad presents the new BMW R 1300 RS
    May 2, 2025
    BMW Motorrad presents the new BMW R 1300 RT
    April 30, 2025
    Honda NC750X Named Winner in 2025 Red Dot Design Award
    April 10, 2025
    The Panigale V4 honoured with the prestigious iF Design Award
    March 30, 2025
    BMW Motorrad presents the new BMW R 12 G/S
    March 29, 2025
  • News
    NewsShow More
    Lucid Strengthens Leadership Team as Company Prepares for Growth
    May 8, 2025
    GWM Sells Over 100,000 Vehicles in April, Up 5.55% Year-on-Year
    May 8, 2025
    296 LMGT3s head to Belgium for 2025 6 Hours of Spa
    May 8, 2025
    Toyota Announces April Through March 2025 Financial Results
    May 8, 2025
    Mercedes-Benz 450 SEL 6.9: “The best car” of its time turns 50
    May 8, 2025
  • Concepts
    ConceptsShow More
    Hyundai Motor and Plus Unveil Concept for Autonomous Hydrogen Freight Ecosystem at ACT Expo 202
    May 2, 2025
    Hyundai Motor Unveils the new IONIQ 6 and IONIQ 6 N Line
    April 5, 2025
    Kia and LG Electronics Partner to Showcase New PBV Concepts for Work and Play
    April 4, 2025
    BMW Group reveals revolutionary electric drive concept with 800V technology for the Neue Klasse
    February 24, 2025
    Audi unveils Q6 e-tron offroad concept
    January 28, 2025
  • EVs
    EVsShow More
    Mercedes-Benz and The Mobility House Launch Europe-Wide Partnership for Smart Home Charging
    May 9, 2025
    Coming soon: the new Volvo XC70
    May 8, 2025
    Isuzu begins production of D-MAX EV pickup truck in Thailand
    May 2, 2025
    Rethinking the way we perceive, design and use electric LCVs with Renault Trafic, Goelette and Estafette
    May 2, 2025
    Volvo reaches milestone with 5,000 electric trucks sold worldwide
    April 29, 2025
  • Motosport
    MotosportShow More
    Porsche Penske Motorsport aims to maintain IMSA winning streak in the USA
    May 9, 2025
    BEHIND THE SCENES: ARCHIE RUTHERFORD ON WHAT IT TAKES TO BRING THE W2RC TO SOUTH AFRICA
    May 9, 2025
    TGR ready for South African Safari Rally as W2RC resumes
    May 8, 2025
    Vantage GT3 in the hunt for glory at Spa-Francorchamps and Laguna Seca
    May 8, 2025
    All three Aston Martin Valkyries in competitive action as WEC heads to Spa and IMSA takes on Laguna Seca 
    May 8, 2025
  • Trucks & Buses
    Trucks & BusesShow More
    Successful together: representatives of the 12 project partners of the ATLAS-L4 project at the closing event in Penzing with Ernst Stöckl-Pukall, Head of the “Digitalization and Industry 4.0” department at the Federal Ministry of Economics (first row, second from right) and Georg Grüneißl, Head of Product Strategy and Planning at MAN Truck & Bus, representing the project consortium leader (first row, center)
    Goal achieved: the driverless truck on the road becomes reality
    May 8, 2025
    Volvo’s gas-powered trucks on the rise – enabling up to 100% CO2 reduction
    May 5, 2025
    Mercedes-Benz Trucks aims to win a GUINNESS WORLD RECORDS title with eActros 600
    May 2, 2025
    MAN again with rising order intake
    April 29, 2025
    Volvo reaches milestone with 5,000 electric trucks sold worldwide
    April 29, 2025
  • Reviews
    ReviewsShow More
    Sporty meets efficiency: the new Audi A6 plug-in hybrid models
    May 7, 2025
    THE ROLLS-ROYCE PHANTOM AT 100 YEARS
    May 4, 2025
    Introducing the 2026 Lucid Gravity Grand Touring
    April 16, 2025
    TGR to Launch Evolved GR Yaris
    April 14, 2025
    Connected development: the Audi A6 Avant as the perfect travel companion
    April 9, 2025
  • Tech
    TechShow More
    Hyundai Motor Group Delivers Enhanced In-Car Experience Through Equinix Data Centers Globally
    May 8, 2025
    Artificial intelligence as a quality booster
    April 28, 2025
    Kia Introduces AI Voice Assistant to Enhance Connectivity and Driver Experience
    April 16, 2025
    Bentley employs pioneering AI technology in the quest for leather perfection
    April 15, 2025
    Bandai Namco, AirConsole and Volkswagen bring PAC-MAN into the vehicle
    April 15, 2025
Hot News
Porsche Penske Motorsport aims to maintain IMSA winning streak in the USA
Mercedes-Benz and The Mobility House Launch Europe-Wide Partnership for Smart Home Charging
BEHIND THE SCENES: ARCHIE RUTHERFORD ON WHAT IT TAKES TO BRING THE W2RC TO SOUTH AFRICA
Lucid Strengthens Leadership Team as Company Prepares for Growth
GWM Sells Over 100,000 Vehicles in April, Up 5.55% Year-on-Year
Bikes

Honda unveals a new line-up of bikes at EICMA

Reviews

FIAT Professional unveils the new lineup

Latest News

GAC Motor’s Emzoom Named Finalists for the 2025 South African Car of the Year (COTY)

Reviews

The new Flying Spur: The most powerful Bentley four-door ever

Font ResizerAa
The Auto MagazineThe Auto Magazine
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Search
  • Home
  • Auto Shows
  • Bikes
  • News
  • Concepts
  • EVs
  • Motosport
  • Trucks & Buses
  • Reviews
  • Tech
Follow US
Crafted by Intellegere Media. © 2024 The Auto Magazine. All rights reserved.
Concepts

The Asprey Bugatti Egg Collection

Itumeleng Garebatshabe
Last updated: April 5, 2023 13:26
By Itumeleng Garebatshabe
701 Views
5 Min Read
Share
5 Min Read
SHARE

Bugatti and Asprey announce a limited-edition collection of precious metal objet eggs. Designed by Asprey Studio, the Royale Edition of the new Asprey Bugatti Egg Collection brings together timeless creations of the Bugatti family with Asprey’s heritage and craftsmanship.

Carlo Bugatti, Ettore Bugatti’s father, once said: “The purest perfect shape of nature is the egg.” These words inspired the next evolution of a partnership between Bugatti and Asprey that began in early 2022, allowing the luxury brands to work in both the physical and digital realm. The limited-edition collections are backed by blockchain and created by using Asprey Studio’s cutting-edge production techniques and materials. The Asprey Bugatti Egg Collection will be produced both as physical objet and NFT generative artwork. It will be the first ever collection by two luxury brands using a state-of-the-art technique of inscribing digital content on the Bitcoin blockchain, ensuring the artwork will last indefinitely.

- Advertisement -
Ad image

The Royale Edition of the Asprey Bugatti Egg Collection echoes not only Carlo’s musings, but also Bugatti’s distinctive horseshoe grille, which was designed by Ettore in honor of his father’s love of flowing curved shapes, like the egg.

The eggshell of the Royale Edition, made from carbon fiber and intricately crafted into the perfect egg shape during a long and complex process, is completely free from disproportion or imperfection. It’s encased within a sterling silver diamond weave lattice, gently angled downwards to a curved base portraying movement and echoing Asprey’s heritage in jewelry as well as the ornate furniture designs of Carlo Bugatti and the Art Nouveau, an era significant to both brands.

The surface of the egg itself displays a “Dancing Elephant” motif, recreated in perfect detail from one of Rembrandt Bugatti’s original sculptures. It was this work of art that adorned the bonnet of the Bugatti Type 41 Royale, renowned as the most luxurious car ever created. In order to recreate the sculpture in perfect detail, Asprey Studio travelled to the home of Bugatti in France to accurately 3D scan the bonnet mascot of one of the few remaining Type 41 Royale cars. The sculpture was then recreated in minute detail by Asprey’s expert silversmiths.

The intricate lattice and carbon fiber shell opens with a complex hinged diamond door to reveal a scene of the Chateau Saint Jean – the iconic home of Bugatti in Molsheim – in front of which is a sterling silver stylized Bugatti Type 41 Royale Esders, removable should the owner wish.

Ali Walker, Chief Creative Officer at Asprey Studio said: “We are proud to present the Asprey Bugatti Egg Collection, not only does this push the boundaries on a production level, but the generative art − coded by our strategic partner and Bitcoin experts Metagood − using the equation of the egg shape of the actual sculpture as an NFT in Bitcoin is a new form of expression and art itself. The NFT and the sculpture are linked by this equation.”

Wiebke Ståhl, Managing Director at Bugatti International said: “Ettore Bugatti believed in aesthetic engineering, creating art out of each component of his vehicles. He saw the world through the eyes of an artist, taking inspiration from the work of his creative family. We maintain these values to this day at Bugatti, working closely with our partners like Asprey to create objet d’art in the vision of our founder. The creation of the Asprey Bugatti Egg Collection is a wonderful homage to our history and the creations of Ettore, designed with the pioneering spirit and attention to detail that led to his brand becoming revered throughout the world.”

The collection will coincide with the opening of the Asprey Studio Gallery in Mayfair in April 2023.

To order or enquire please visit www.aspreybugatti.com.

TAGGED:AspreyAsprey Bugatti Egg CollectionBugattiNFT generative artwork

Sign Up For Daily Newsletter

Stay Updated! Get the latest breaking news delivered straight to your inbox.

By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Whatsapp Whatsapp LinkedIn VKontakte Telegram Email Copy Link Print
Share
ByItumeleng Garebatshabe
Editor
Follow:
Itumeleng is the Managing Editor of The Auto Magazine. He is a tech and car enthusiast

Follow US

FacebookLike
XFollow
InstagramFollow
YoutubeSubscribe
TiktokFollow
TelegramFollow
Google NewsFollow
LinkedInFollow
- Advertisement -
Ad imageAd image

You Might Also Like

Latest News

BUGATTI BOLIDE ENTERS NEXT PHASE OF TESTING

By Itumeleng Garebatshabe
April 24, 2023
Latest News

Two decades of dedication for six of the Bugatti team

By Itumeleng Garebatshabe
December 6, 2023
Concepts

W16 Mistral: the art of bringing Bugatti’s ultimate roadster to life

By Itumeleng Garebatshabe
January 24, 2024
Latest News

Bugatti and adidas create limited edition football boot crafted for maximum speed and style

By Itumeleng Garebatshabe
November 1, 2023
Reviews

Pierre-Henri Raphanel: Bugatti Pilote Officiel

By Itumeleng Garebatshabe
October 5, 2023
Latest News

FRANK HEYL BEGINS NEW CHAPTER AS BUGATTI DIRECTOR OF DESIGN

By Itumeleng Garebatshabe
August 1, 2023

The Auto Magazine

  • Advertise
  • About Us
  • Contact
  • Privacy Policy
  • Terms of Use
  • Cookie Policy
  • Bikes
  • Electric Vehicles
  • Trucks & Buses
  • Auto Shows
  • Latest News
  • Motosport

Made by Intellegere Media. All rights reserved. 2023

Don't not sell my personal information
Join Us!
Subscribe to our newsletter and never miss our latest news, podcasts etc.

Zero spam, Unsubscribe at any time.
adbanner